Category: List, Sell and Transact on Cloud Marketplaces

If you are an ISV and are selling software as a service, you will know that with fierce competition in the market, you need to keep updating your sales playbook. While there are several practices that you must focus on...

9 Things you should know about Cloud Marketplaces as an ISV   Whether you are an ISV already in the marketplace or contemplating starting your journey, there are a few things about the cloud marketplace you should definitely know. This...

Whether or not you should start selling in cloud marketplaces can be a question that you may have for your ISV business. On the one hand, you may be unsure if you are ready for the cloud marketplaces. On the...

As an ISV, if you are still not exploring selling potential in cloud marketplaces, you are missing out on some big opportunities. Invariably, there are widespread opportunities waiting for you in the B2B SaaS marketplace which can help you catapult...

ISV’s top 5 Cloud Marketplaces Questions As an ISV, there will be several instances when you interact and converse with your existing or potential customers about the cloud marketplaces. To ensure maximum efficacy, you need to ensure that you are...

As an ISV, if you want to sell in the cloud marketplaces, it doesn’t start with your first customer once you publish an offer. Rather, it starts way before when you have to convince your executive leadership to start your...

SaaS Pricing for Azure Marketplace: 3 strategies for ISVs   As an ISV, when you take your SaaS offer to the Azure marketplace, a key element that you need to decide is the SaaS pricing strategy you will follow. Essentially,...

Once you have published your solution in the cloud marketplace, the obvious next step is to drive customers towards your listing. However, the objective is not only to direct traffic but to ensure that cloud marketplace customers buy your SaaS...