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2024 Forecast: ISV’s Insider Look into 5 Cloud Marketplace Trends

Cloud Marketplace Trends in 2024

In 2024, the cloud marketplaces are booming, with global spending expected to surpass $679 billion. This reflects growing confidence in the cloud’s role as a software sales channel. ISVs can leverage trends like:

  • The rise of cloud marketplaces
  • Co-selling partnerships
  • Transactable offers
  • Committed cloud consumption
  • Automation to drive significant growth.

    Scott Smith

    “SaaSify supported Willow in making our WillowTwin solution commercially transactable in Azure Marketplace. We found the team extremely responsive and supportive, ensuring actions were followed up and commitments were met on time.”

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