SaaSify

AWS Partner Starter Bundle

Accelerate Your Cloud GTM with
SaaSNova × SaaSify

A unified GTM strategy + co-sell automation + Marketplace execution engine for cloud-native ISVs delivered in weeks, not months.

Book a Strategy Session → Request Bundle Overview
Why Now?

Cloud GTM expectations are shifting fast.

ISVs must adapt or risk falling behind on co-sell maturity, Marketplace presence, and partner-sourced pipeline.

Milestone Based Rewards

AWS is moving to milestone-based rewards tied to CRM API utilization, raising the bar for partner readiness.

Co-Sell Automation Requirements

AWS co-sell workflow automation is now an expectation, not a nice-to-have, for competitive ISVs.

PRM + Marketplace Changes

Ongoing PRM and Marketplace changes are increasing operational complexity for alliance teams of all sizes.

Co-Sell Maturity Expected

ISVs are now expected to demonstrate co-sell maturity, not just an active Marketplace listing.

Alliance Teams Stretched Thin

Internal alliance resources are limited or nonexistent at most early-stage ISVs navigating complex partner programs.

Pipeline Stagnation

Without a clear GTM motion and co-sell alignment, partner-sourced pipeline remains unpredictable and insufficient.

The ISV Challenge

Structural GTM gaps that hinder scale

Modern ISVs face compounding challenges that prevent them from fully leveraging the AWS ecosystem.

Fragmented Motions

GTM, Partner Central, and Marketplace work are handled by different vendors in sequence, causing delays and misalignment.

Manual Co-Sell

Slow ACE submissions and inconsistent CRM workflows leave co-sell opportunities on the table.

Execution Delays

Slow Marketplace execution and private offer bottlenecks push first-deal timelines from weeks to months.

Alliance Gaps

Limited internal alliance expertise to navigate complex AWS partner programs and scoring requirements.

Compliance Risk

Difficulty meeting new AWS MCP/PRM requirements without dedicated partner operations support.

Missed Co-Sell Opportunities

Without partner-ready messaging and an active co-sell motion, many ISVs take months to generate their first AWS deal.

AWS Partner Starter Bundle

Go Marketplace-Ready & Co-Sell Ready in Weeks

A structured, expert-led engagement running all four workstreams in parallel so ISVs launch aligned, credible, and ready to co-sell.

W0
Week 0 · Alignment

GTM Baseline & Readiness Assessment

GTM baseline, ICP gaps, KPIs, and Marketplace readiness defined. Both teams engaged from day one.

1–2
Weeks 1–2 · Partner Central

Enablement & AWS Scoring Alignment

ISVA/Select Tier mapping, AWS scoring alignment, and Partner Central enablement executed in parallel with Marketplace work.

1–4
Weeks 1–4 · Marketplace

Listing Activation & Private Offer Automation

End-to-end Marketplace listing activation and private offer automation configured and live.

2–4
Weeks 2–4 · GTM & Messaging

"Better Together" Messaging & Co-Sell Narratives

ICP finalization, AWS-aligned co-sell messaging framework, and field-ready "Better Together" narratives built and validated.

W4
Week 4 · Closeout

Review & Phase 2 Roadmap

Listing confirmation, score review, and Phase 2 roadmap covering co-sell, ACE, and field enablement — ready to execute from day one of Phase 2.

⚡

Eligible ISVs can access up to $40K in AWS funding for custom CRM integrations. Year 1 is AWS-funded for eligible CRMs.

How It Works

SaaSNova × SaaSify Work Together

A seamless three-step process to transform your cloud GTM — strategy and execution running in parallel from day one.

1
Step 1

GTM Evaluation

SaaSNova assesses cloud GTM maturity, ICP positioning, KPIs, and co-sell readiness. A 3–4 week evaluation covering 25 hours of expert analysis.

2
Step 2

CRM + Co-Sell Automation

SaaSify integrates your CRM and automates ACE submissions, Marketplace listing activation, and private offer workflows — running in parallel from week one.

3
Step 3

Activate Co-Sell + Marketplace

Joint execution to accelerate pipeline, activate private offers, and build the AWS co-sell motion. Both teams own the Phase 2 roadmap together.

Joint Value Proposition

A Unified GTM + Co-Sell Engine

SaaSNova and Saasify combine strategy with automation to deliver measurable outcomes for cloud-native ISVs.

GTM Execution + Pipeline Acceleration
  • GTM readiness, positioning, and ICP clarity
  • AWS alignment
  • Marketplace listing optimization + CPPO strategy
  • Pipeline generation through co-sell orchestration
  • Partner-sourced pipeline programs
  • Field enablement messaging
  • Fractional alliance leadership
  • 3–4 week GTM evaluation (25 hours)
Automation + Scale
  • CRM integrations (Salesforce, HubSpot, Zoho, etc.)
  • Automated co-sell submissions into ACE
  • Marketplace private offer automation
  • Unified co-sell pipeline visibility
  • $10K AWS credits for CRM integrations
  • Up to $40K AWS-funded custom integrations
What You Leave With

Production-Ready Deliverables

All outputs are built to generate AWS channel pipeline from day five — not just recommendations on a slide.

A live, fully configured AWS Marketplace listing with private offer automation in place.

A documented ICP and AWS-aligned co-sell messaging framework ready for field use.

A confirmed Partner Central pathway with ISVA/Select Tier goals mapped and AWS scoring validated.

A Phase 2 roadmap covering next steps across co-sell, ACE, and field enablement.

Perfect Fit

Who This Is For

The AWS Partner Starter Bundle is built for ISVs who are serious about activating the AWS channel fast.

Seed-stage and early-growth ISVs entering the AWS Partner Network for the first time

Companies already enrolled in APN but not yet Marketplace-active or co-sell ready

Cloud-native ISVs in AWS Validated or Rising Star stage

Teams without dedicated alliance or Marketplace resources

ISVs preparing for MCP/PRM changes

ISVs using Zoho, Pipedrive, Freshworks, or other non-standard CRMs

ISVs needing pipeline generation and co-sell acceleration

Proven Expertise, Trusted Results

Decades of Cloud Marketplace Experience

Together, we bring hands-on operator experience and a track record of ISV success.

  • Former AWS Marketplace & co-sell operators
  • Proven GTM acceleration across NAMER, APAC, LATAM
  • Strong track record of partner-sourced pipeline generation
  • Trusted 3PI for AWS CRM integrations
  • Multi-cloud co-sell + Marketplace automation
  • Used by high-growth ISVs globally

Ready to Go AWS Partner-Ready in Weeks?

The AWS Partner Starter Bundle is available now. Both partners engage from day one running workstreams in parallel so you reach AWS credibility fast.

Book a Strategy Session → Request Bundle Overview →

Strategic GTM leadership and pipeline acceleration for cloud-native ISVs

✉ marketing@saasnova.ai

CRM integration and co-sell automation for multi-cloud marketplaces

✉ sales@saasify.ai
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Scott Smith

“SaaSify supported Willow in making our WillowTwin solution commercially transactable in Azure Marketplace. We found the team extremely responsive and supportive, ensuring actions were followed up and commitments were met on time.”

teradata
Sonrai SaaSify client
Paloalto Networks SaaSify client
Nutanix SaaSify client
EZDI SaaSify client
ESri SaaSify client
Datadx SaaSify client
AVEVA SaaSify client

ACE Your Cloud Marketplace Game



    By submitting this form, you agree to our Terms & Privacy Policy.

    Scott Smith

    “SaaSify supported Willow in making our WillowTwin solution commercially transactable in Azure Marketplace. We found the team extremely responsive and supportive, ensuring actions were followed up and commitments were met on time.”

    teradata
    Sonrai SaaSify client
    Paloalto Networks SaaSify client
    Nutanix SaaSify client
    EZDI SaaSify client
    ESri SaaSify client
    Datadx SaaSify client
    AVEVA SaaSify client

    ACE Your Cloud Marketplace Game

      By submitting this form, you agree to our Terms & Privacy Policy.

      Scott Smith

      “SaaSify supported Willow in making our WillowTwin solution commercially transactable in Azure Marketplace. We found the team extremely responsive and supportive, ensuring actions were followed up and commitments were met on time.”

      teradata
      Sonrai SaaSify client
      Paloalto Networks SaaSify client
      Nutanix SaaSify client
      EZDI SaaSify client
      ESri SaaSify client
      Datadx SaaSify client
      AVEVA SaaSify client

      ACE Your Cloud Marketplace Game



        By submitting this form, you agree to our Terms & Privacy Policy.

        Scott Smith

        “SaaSify supported Willow in making our WillowTwin solution commercially transactable in Azure Marketplace. We found the team extremely responsive and supportive, ensuring actions were followed up and commitments were met on time.”

        teradata
        Sonrai SaaSify client
        Paloalto Networks SaaSify client
        Nutanix SaaSify client
        EZDI SaaSify client
        ESri SaaSify client
        Datadx SaaSify client
        AVEVA SaaSify client

        ACE Your Cloud Marketplace Game



          By submitting this form, you agree to our Terms & Privacy Policy.

          Scott Smith

          “SaaSify supported Willow in making our WillowTwin solution commercially transactable in Azure Marketplace. We found the team extremely responsive and supportive, ensuring actions were followed up and commitments were met on time.”

          teradata
          Sonrai SaaSify client
          Paloalto Networks SaaSify client
          Nutanix SaaSify client
          EZDI SaaSify client
          ESri SaaSify client
          Datadx SaaSify client
          AVEVA SaaSify client

          ACE Your Cloud Marketplace Game



            By submitting this form, you agree to our Terms & Privacy Policy.